24 Feb Newsletter H2/2020
DIPTYQUE IN CHINA
Diptyque continues to expand and amaze us with their finely-designed stores in China.
“A journey between the past and the future, between tradition and the avant-garde, towards another place where history, new ideas and disruption combine.” Diptyque has the art of fragrance integrated with the design of their new stores, with striking yet intricate design details.
One of the brand’s flagship store is located at MixC Mall, Shenzhen, which was completed in the end of 2020. The store was designed to have an inviting façade, with curved glass shop window, and royal blue colour shopfront. Every part of the store’s interior is filled with bespoke furniture and delicate design elements. Furniture with beautiful moldings, fluted glass panels, huge white-gold lanterns, and all the exquisite art decorations, definitely make this flagship store of Diptyque a fine piece of art.
In addition to the flagship store, we have completed two more stores for Diptyque, namely located in MixC Mall, Shenyang and MixC Mall, Luohu Shenzhen.
Both stores were designed to continue the concept of the flagship store, but to have different colour palette and, injected with different design elements. The terracotta colour shopfront of Shenyang store, and the royal blue pagoda of Luohu Shenzhen store, they greatly bring out the design characters of Diptyque. These completed stores showcase the remarkable construction skills of our craftsmen in building the detail-oriented store design, with multiple design elements and construction materials.
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